Blog of @andybuchan.
Owner @UbiquitousMfg.
Advertising, Design, Typography, Photography, Style etc.
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Invisible ad for LYNX. “They gave out polarised sunglasses to young party-goers walking past. As a method to grab attention that deviates from traditional marketing channels” - it worked a treat.
Can’t help think that this would have been an amazing fit for Ray-ban as opposed to LYNX. I’ll wage the guys who handle the Ray-ban account will be kicking themselves.
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